Advance Auto Launch .mobi site

Advance Auto have launched their mobile website at AdvanceAuto.mobi

AdvanceAuto are also  promoting the mobi site quite prominently on their Web site. www.corp.advanceautoparts.com/eng…/mobileapp.asp
The link comes from this page:
http://corp.advanceautoparts.com/eng…an/knowhow.asp

From their site:

“Advance Auto Parts is a leader in the automotive aftermarket, and we have more than 75 years of grease, grime and grit under our fingernails to prove it. Not only do we sell quality, affordable parts, but we also sell confidence. We have over 3,400 stores and more than 49,000 of the best-equipped Team Members in the business to help you get the right part and find the best answers to all your repair questions. ”

The  image to the left, features all over their site and links to the .mobi info page, again greatly increasing exposure.