Marks & Spencer launch .mobi site

Marks and Spencer is one of the UK’s leading retailers, with more than 21 million people visiting their stores each week.

And now, many of those millions will see “http://marksandspencer.mobi” on their packaging, as in the “live” example here of an empty orange juice bottle that’s part of their “Food to Go” line, which is why the URL here reads, “marksandspencer..mobi/ftg“.

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Or you can visit: mands.mobi/ftg

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Here is a screenshot of their site: