Private.mobi
August 8, 2008
The World reknowned ‘Private‘ Group has launched it’s mobile website at private.mobi
Private Media Group, (News) Inc. , a worldwide leader in premium-quality adult entertainment content, and Mobile Streams, the premier global music and media provider, today announced the launch of private.mobi now progresses to Germany, Spain and South Africa, with other major territories to follow.
The launch in Germany and Spain alone increases the site’s aggregate reach to over 200 million handsets in the direct-to-consumer arena at a time when mobile content downloads are up by 66% in the last twelve months.
Tim Clausen, VP of Sales at Private Media Group explained: “As part of our commitment to increase proliferation of Private’s content across all digital platforms, we are continuing the off-portal mobile rollout. Today we are the most distributed adult brand on-portal with over 85 operators worldwide. Our target is to also be dominant in the off-portal global domain where expectations for growth and expansion are huge. We have generated excellent traffic in the UK and through aggressive marketing and promotion I am sure that we will mirror that success in Spain, Germany and South Africa.”
According to Informa Telecoms&Media, 70% of mobile content revenue will come from off-portal services in the next five years as mobile carriers join forces with off-portal providers to increase revenues. The use of off-portal services by mobile users is also increasing, particularly in the potentially lucrative adult content segment.
About Private Media Group:
With its 40 year track record, NASDAQ listed Private Media Group is a brand-driven world leader in adult entertainment and distributes premium quality content globally via a wide range of platforms including more than 900 million mobile telephone handsets, IPTV/VOD, broadband Internet, television broadcasting, DVDs and magazines. Private Media Group owns the worldwide rights to its extensive archive of high-quality content, and also licenses its Private and “Silver Girls” trademarks internationally for a select range of luxury consumer products. Private’s vision is to be the world’s preferred content provider of adult entertainment to consumers anywhere, at any time and across all distribution platforms and devices.



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